• Measure - measure the current accuracy of the forecasts using robust demand metrics
• Map - Map the planning process using interviews and metrics analysis
• Gaps - Benchmark and Highlight key areas of opportunity
• Value - Quantify the benefits of re-engineering the demand management process.
 

The Discovery will generally proceed using the following outline:

1. Assess the forecast need of the down stream customer
2. Identify Roles and responsibilities of the Demand Side players including Sales and Marketing, Category Development and Trade Marketing
3. Map Historical Data volatility
4. What is the sub-process for Promotional and Event planning and how is it integrated through the CRM or other processes?
5. What is the consensus process?
6. Are different forecasts reconciled?
7. Communication between Demand and supply side other than during forecast hand-offs
8. Are the demand forecasting and supply planning processes managed by exception?